Lauren Cassidy-Over 40 Female of the Year 2015  
Lauren Cassidy, Chicago Chapter Member 

“Over 40 Female of the Month” has been the highest level of recognition for one of our members to achieve, and every time I write about one of our women in this way, it makes me so proud of how far we have all come in the past few years since the inception of our close-knit networking community!  Shannon Bednowicz, our Chicago Chapter Director has gone so far as having a yearly “Inspiration Awards”.


Lauren Cassidy won this honor in December, 2014 so therefore is our new Over 40

Female of the month for 2015.


So here is yet another impressive story of fortitude and triumph from Lauren Cassidy, a member of our Chicago Chapter. Our members’ stories never fail to inspire me.


 In Lauren’s words:

“Just be passionate about what you do and things will happen for you. That is my mantra. 

However, it was not an easy road getting there. I started out in sales in the beauty industry 25 years ago.  I was an outside sales rep for several beauty companies in the salon industry and I was very good at it but what I really wanted to do was be a hair dresser. 

So, at 36 years old, I went to Pivot Point Beauty School at night for two years. I was married with two kids plus working full-time.  Then, right after I finished beauty school my husband and I divorced and I lost my sales job. That’s when I started working in the beauty salons.  I was working nights, weekends 40+ hours/week and had a 16-year old high school student babysit my children.  After about a year and a half I could not be away from my children any longer so I quit my job and started my own company called “Visions for the Art of Hair.”


I opened up without a plan, no business cards and no mission statement.  I only had 20 clients when I began and now my business is in its 11th year and growing more successful than ever!  I call it a “boutique salon” because it is small yet unique.


I specialize in cuts, colors, highlights, makeup and brow shaping and I have a multitude of haircare lines and specialty beauty and skincare products.  I built my business on my talent, drive, education and of course, other wonderful women in networking organizations. I would not be here today without fabulous clients and the women that I network with continually.


 Over 40 females is a vital part of my success – I have built wonderful relationships, collaborated with many of the women and have gained many new clients from the organization. My philosophy is simple…do what you love, be passionate about it and help others along the way and you WILL be successful!”  


Thanks for the honor,


Lauren Cassidy 







Women of the Year Award

Chicago Over 40 Female 2014 Inspiration Awards

Lauren Cassidy, owner of Visions for the Art of Hair won 2 awards on

from Over 40 Female.  Lauren won the Cooperative Collaborator Award with

Annie Kasak of Annie Occasion for Any Occasion for working together on a

Lady by the Lake  photo shoot in September of 2014.  I worked on the hair

on 4 models and Annie worked on all the flowered headpieces for the models.

It was a Hugh success.

Lauren was also nominated and won Female of the Year from Over 40.

This meant Lauren was nominated and voted by the women in the group.  They felt that I was a high caliber member and I  impacted the organization.  Here are some of their comments:

Lauren is a class act.  I love her pampering she gives at her salon and her fun personality.

Lauren is always so up lifting and friendly.  She is an awesome woman.

Lauren is wonderful.  The very first time I met her in Wheaton I knew she would be my new hairdresser.  She is enthusiastic, supportive and fun to be around.  She includes other and is easy to talk to.

I was able to work with her and see the amazing hair and makeup she did on a few models.  She truly is talented and a great person to know.

Thank you everyone for your support and kind words.  I was overwhelmed and humbled .  I appreciate it so much. 10850157_594524684012093_8506578748067983716_n10565040_594738513990710_5518483166657013614_n1527124_594738703990691_8718192355474598761_n (1)10394020_594524714012090_7377037723460906754_nAll the models at Lady by the Lake--2014